New Age Action Africa (NAAA) is a non-governmental organization (NGO/PBO) officially registered under the NGO Board on September 10, 2021. We address mental health in innovative ways by developing programs that transform mindset and personality traits, aiming to instill lasting, positive behavioral patterns.
About seven years ago, while working in the northern part of Uganda with one of the development organizations, we discovered a major and consistent challenge in implementing the 17 Sustainable Development Goals (SDGs). This challenge — the lack of ownership and sustainability — was present across all actors, including UN agencies, NGOs, national governments, and sub-national governments. It remains a key obstacle to achieving long-term impact and meaningful outcomes.
At NAAA, our core concern is ensuring that every initiated project or service creates measurable impact and becomes owned by the communities it serves. When people take ownership, sustainability naturally follows. "People protect their own."
We’ve developed a transformative tool called MHSS (Mental Health for Sustainable Solutions). This principle guides our approach to achieving sustainability in all development efforts. MHSS empowers individuals and communities to take charge of the changes they want to see. We call on all actors — both state and non-state — to authentically embrace and mainstream MHSS strategies across all stages of development projects:
New Age Action Africa joins global voices to advance the noble mission of a healthier world. We advocate for sustainable approaches in line with the progressive developments in the field of mental health. We have developed a project called Mental Health Software Service to consolidate the core features of progress in mental health sector namely;
- Love
- Diligence
- Responsibilty
- Selflessness
- Health
- Integrity
- Generosity
- Loyalty
- Consistency
- Humility
- Empathy
- Dignity
- Respect
- Open-mindedness
- Honesty